About Us

We got tired of the big brands taxing players just for a logo. So we said enough.
We went straight to the factories, cut out the middlemen, and killed the egregious markups.

Then we built something better — a brand athletes actually want to rep.
Not some overpriced name. Not some watered-down gear. Just premium sticks, apparel, and style — without the stupid price tag.

We’re here for the grinders. The playmakers. The ones who want gear that performs and a brand that feels like theirs.

No hype tax. No gatekeeping. Just fire gear for the players who run the game.